For Amazon cross-border e-commerce, market research cannot rely on a single product page. Prices, search results, keywords, and competitor information may vary across different markets.
For businesses entering overseas markets, accessing public information from the target market is an important part of market research.
Understanding the Market Through Public Product Information
Amazon market research can start with several basic areas:
Product pricing: Understand price ranges and pricing strategies among similar products.
Keywords: Research commonly used product search terms and related search results in the target market.
Competitor information: Compare product specifications, positioning, page content, and pricing across different brands.
Market differences: Compare publicly available product information across regions to understand differences in product positioning and market demand.
By consistently recording this information, businesses can build a more structured view of their target market.
How Do Regional Network Environments Help?
When businesses research multiple countries or regions, accessing websites from only one location may not fully reflect information available in the target market.
Proxy IPs can provide regional network environments for market research. Businesses can select IPs from their target markets and use them to research public product information, keywords, and competitor data.
Different research tasks can use different proxy solutions:
Dynamic Residential Proxies are suitable for multi-region public information research.
Long Acting Static ISP Proxies are suitable for website access and testing that require a stable regional connection.
Unlimited Residential Proxies are suitable for ongoing, higher-volume public data research.
Building an Amazon Market Research Process
Businesses can establish a simple workflow:
Define target markets → organize keywords → collect public product information → compare prices and competitors → update data regularly.
Proxy IPs mainly support the regional network connection part of this process. Combined with consistent data-recording methods, they can make it easier to compare information across different markets.
9HTTP Proxy Solutions
9HTTP provides Dynamic Residential Proxies, Long Acting Static ISP Proxies, and Unlimited Residential Proxies. Businesses can choose a suitable solution based on target regions, connection stability, and data requirements.
When conducting Amazon market research, businesses should follow Amazon's terms of service, applicable data-use policies, and relevant laws and regulations, while prioritizing publicly accessible information.